Category Archives: Writing Craft

Tips, exercises, and observations about writing and publishing. You can trust more than 10% of what Sechin says in this category, and some of the trustworthy stuff will be useful 10% of the time. Guaranteed!

How to easily convert documents to ebooks

If I’ve ever given the impression that I know what I’m doing, I sincerely apologize. My usual approach is to decide I want to do something that I have no idea how to do and then go watch how-to videos … Continue reading

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Kickstarter lab for writers: updating backers

I know a guy who’s two years late with his Kickstarter delivery. Actually, that’s not entirely uncommon in successful projects, but all his backers are still perfectly happy—all because he keeps them regularly updated about the process. When people invest … Continue reading

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Kickstarter lab for writers: working with vendors

When you order Kickstarter rewards for your backers—be they diploma covers, t-shirts, or even copies of the book itself— you just can’t help biting your nails in anxiety. Will it look as good as the computer-generated mock-up online? Will your … Continue reading

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Kickstarter lab for writers: the most important thing of all

This can’t be emphasized enough: you must get the word out about the Kickstarter for your book. Once upon a time, you could simply slap anything on a crowdfunding site and people would find it, but you can’t count on … Continue reading

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Kickstarter lab for writers: stretch goals

If backers want to get their hands on your project then they will be motivated to increase their pledge, boost the signal, and spread the word… up until it hits the funding goal. Then they’re guaranteed what they ordered, and … Continue reading

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Kickstarter lab for writers: press that button!

It’s launch day!!! That day has now come. I have worked out my backer rewards, built my page, and provided plenty of social media support. Yet, somehow, I’m still nervous about hitting that button. Pre-game butterflies in the stomach, I … Continue reading

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Kickstarter lab for writers: getting feedback

So now you’ve figured out your rewards, backer levels, and page design for the Kickstarter campaign for your novel. Are you ready to hit that button? Not so fast! Most writers know it’s a fool’s errand to put a book … Continue reading

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Kickstarter lab for writers: when to push the button

My advice about Kickstarter campaigns is not to think about how soon you can launch it but how late you can launch it. It seems no matter how far out I put the launch date, it always come rushing in … Continue reading

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Kickstarter lab for writers: making your video

I was lucky enough to get to work with Andy Gill, the great surrealist filmmaker of his generation. This time, he even gave me special effects! Here’s the world-premier! If you only get one feature right on your Kickstarter page, … Continue reading

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Kickstarter lab for writers: design your page

Here’s another problem particular to novelists on Kickstarter: they have a lot of text to offer but not much else. You need to be able to grab the attention of a backer at a glance, but text requires more attention … Continue reading

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